K Street Cafe

For Palin’s Facebook Friends, It’s Complicated
(The Nation)
Do 1.8 million Facebook fans count as a constituency-in-waiting?

SCVNGR Creates a Radical New Way to Check In with Friends (Mashable)
Start-up SCVNGR launches check-in application that gives “social” networks a whole new meaning by allowing users to check in simultaneously.

When I graduated from journalism school, I never envisioned being the editor of a think tank’s website. For nearly the past year, though, I’ve been overseeing Heritage.org. The experience has been interesting and educational — similar in some respects to running a news website and also challenging in its own unique ways.

My first few posts at K Street Café this week will examine the various ways think tanks can spread their message more effectively online.

I’d like to start at the top — literally. Writing a good headline or title can make a huge difference in the number of eyeballs on your research. (more…)