Six Stupid Mistakes Companies Make With Their Online Communities (Advice & Opinion)
Esther Schindler examines six of the problems that cause organizations to have difficulty in creating and maintaining their involvement online.
Burson / PRWeek CEO Survey: 62% See Social Media as Having an Impact on a Company’s Reputation (PR Newser)
A recently released survey continues to show that CEOs just aren’t understanding the importance of social media in the reputation of their organizations.
Motrin Bows to Social Media Pressure From Moms – Removes Controversial Ad (Read Write Web)
This weekend, Mortin fumbled with a new ad and received a great deal of negative attention through social networking communities.
