K Street Cafe

ComcastCares Social Media Interview with Frank Eliason (Top Rank Online Marketing)
Top Rank sits down with Frank Eliason to to discuss Comcast’s customer service via Twitter with @ComcastCares.

Looking Again at Cisco’s Employee Social Media Policy (The Blog Council)
As social media and social networking become more a part of people’s everyday lives, large organizations like Cisco and Intel have outlined what is proper workplace behavior for their employees.

In my column today in The Hill, I make the case that corporate government affairs offices should consider whether to engage policy debates online by establishing a blog:

At the very minimum, corporate government affairs offices and public affairs professionals need to seriously consider whether the organization they represent should engage in the conversation taking place online by creating a blog presence.

Discussions and debates about public policy issues are taking place all the time within the blogosphere — with or without your organization’s involvement. While the concept of blogging continues to be met with skepticism and reluctance at the C-Suite level, the D.C.-based offices of corporations and associations should nonetheless consider creating a blog as part of their overall communications and lobbying strategies.

Relatively few corporate government relations offices have waded into these waters. But those that do – when they do it well – can have a great impact. (more…)