Critics Say Social-Media Should Be Off Limits for DTC Drug Ads (Advertising Age)
Critics of using social media as a means of advertising for the pharmaceutical industry believe that the drug companies should not promote their products via e-mail, social networking sites, or text messages due to the seriousness of their message.
Is Starting A Corporate Blog True To Your Company Culture? (PR Communications)
Find out if your corporate culture is one that would benefit from blogging.
