For Companies, a Tweet in Time Can Avert PR Mess (Wall Street Journal)
As more and more consumers join social networks, businesses are finding that social media sites like Facebook and Twitter are good ways not only gauge consumer interest, but to also “avert potential public relations problems.”
Washington’s Lobbyists Change Their Tactics (Business Week)
The Beltway Lobbyist is not disappearing, they are just evolving. Lobbyists are turning into “Strategic Advisors”, a position that does not force them to register, but maintain their influence on policy and politics.
