December 9th, 2008

Daily Specials

Posted by: K Street Cafe Editor

Journalists Are a Chatty Bunch, as CNN Finds Out on Twitter (NY Times)
CNN got a taste of its own journalistic medicine when it held a meeting last week to discuss a new project with reports who used Twitter throughout the entire discussion.

Dealing With Friend Inflation on Twitter (Media Shift)
As Twitter becomes more mainstream, the proper etiquette is worth discussing. Here are a few notes on how to use best practices in your tweeting.

December 5th, 2008

Daily Specials

Posted by: K Street Cafe Editor

How To Bring Traffic To A Blog (Problogineer)
David Hobson offers a quick overview of how to effectively drive traffic to your site.

C Level Tweeters (Buzz Marketing for Technology)
Interested in how your CEO, COO, of CFO can use Twitter? Check out this comprehensive list of executive officers who use Twitter.

December 3rd, 2008

Inside the Obama Numbers: Tiers of Engagement

Posted by: Colin Delany

Cross-posted on e.politics

Now that the details are slooowly creeping out and we have a clearer idea of the Obama election team’s online numbers, what conclusions can we draw for the future? Right off the bat, Jose Antonio Vargas’s recent piece in the Post suggests something critical: online communications campaigns should consider offering supporters tiers of potential engagement.

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December 2nd, 2008

Daily Specials

Posted by: K Street Cafe Editor

How to Discuss Social Media With Peers Unfamiliar With the Topic (The Blog Council)
Many organizations face the problem of executives who don’t understand social media – here are a few tips for helping them understand its value.

Creating Online Community Guidelines (Word of Mouth Marketing)
Interaction is key in the online world, but every organization should still think carefully when creating their online community rules.

December 1st, 2008

Daily Specials

Posted by: K Street Cafe Editor

Now that he’s elected, Barack Obama’s online social networking vanishes (LA Times)
Mark Milian takes a look at how the “first social media president” has suddenly become quiet on the Internet.

Blogs – As Big as You Want Them To Be (Mashable)
The Huffington Post – whose worth was recently valued at $100 million – shows the possibilities are endless when it comes to blogs. Stan Schroeder briefly examines the key differences between running a blog and running traditional media publications.